As it is with so many of you – the Carlsbad Local is feeling the financial impact of the
coronavirus outbreak. Most of our advertisers are understandably a little hesitant to buy ads right now. To be blunt, we’ll be taking a little bit of a financial hit getting this edition out – though it is admittedly minor when compared to what so many others are going through right now.
At the same time, this is a time period in our community’s history where there are so many important stories to tell. What are local businesses doing to survive? How are churches coping? What’s a teacher’s point of view? We feel like we owe it to our readers to tell these stories and many more during this time of crisis.
Taking it one step further - we owe it to the future to document the lives of our citizens during this important part of our community’s history. Telling Carlsbad’s story right now is an important way we feel we can help the community.
So, we’ve hired a bunch of writers to cover every aspect of these difficult times. We’re printing these stories in our paper and also running them daily on our web page. Are we crazy for increasing our expenses during this time period? Probably, but keep in mind that we’re also the same people who thought buying a newspaper in 2018 was a good idea.
So, in all sincerity, please enjoy this newspaper. Save a few copies to help you explain
2020 to grandkids. And hopefully in a few months, when you are getting your business back off the ground, maybe then you’ll look into your community newspaper as a way to help. ~ Marti, Damian and Kyle